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Traditional & Online Marketing for Dentists

Dentist shaking hands with patient at reception desk

You don’t need us to tell you that running a dental practice is extremely hard. As a dentist, you see many different kinds of people with various needs every single day, and it’s your job to combine art and science in order to improve their health and appearance. And, you’re trying to run a business in addition to this! With Strategic Marketing Solutions, we can take care of all your marketing needs so that you don’t just get more patients through the door, but the right kind of patients as well. We’ll make sure you spend less time thinking about your business so you can focus on what got you into dentistry in the first place: helping patients.

Direct Mail Postcards for Dentists

Man going through his mail

As essential as internet marketing might be, direct mail still gets the best response rate compared to any other medium. Ads via email and paid search typically convert less than 1% of the people who see them, while direct mail has a whopping 4.4% response rate by comparison. Our team can help you put together a curated mailing list, design your cards, and even handle sending them out. We only use the highest quality paper stock, and every inch of your cards will be tailored to your specific brand and messaging so that your future patients will understand who you are as soon as they look at them.

Learn More About Dental Postcard Marketing

Graphic Design for Dentists

Graphic designer using color wheel

Our team can help you put together the overall look and color palette of your practice’s brand, and then we can apply it to every facet of your business. We can design everything from your logo to business cards to patient forms to appointment reminders and more so that they all look professional and reflect who you are. You’ll be included as much or as little as you want, and you’ll always get the final say before any project is done.

Logo Design for Dentists

Logo design software open on computer

Your logo is probably one of the very first things potential patients will see connected to your practice, and you want it to instantly make the right first impression. Is your logo designed to attract the kind of patients you want? Does it need to be revamped or completely redone from scratch? Our team of artists can help you do either one, and our graphic designers will use your input to put together a panel of logos so you can choose the one that best reflects your practice and philosophy.

Full-Service Printing for Dentists

Heavy duty printer

We’re able to take care of all your printing needs from beginning to end, whether they involve business cards, stationary, patient forms, invoices, or holiday cards. Our team can design the layout and look of these different pieces, and you’ll get the final approval before we actually send them off to the printer. That way, we can make sure every aspect of your business looks great and is on brand.

Call Tracking for Dentists

Man talking on his cellphone

Call tracking is a quick and effective way to learn all sorts of vital information. Primarily, it can help you figure out which parts of your marketing are really working. We can attach a unique phone number to your website, direct mail, and paid search campaigns so you can see which ones people are using most often to contact your practice. You’ll also be able to see the time and duration of those calls, and you can choose to record the calls coming into your office so you can easily train and improve your staff’s service.

Custom Websites for Dentists

Website design tool open on computer monitor

These days, a website is your digital business card, and it’s probably where 90% of your potential patients will first encounter your practice. The look and feel of your website can make a HUGE difference in whether or not someone decides to give you a call. Our team can help you put together a beautiful, functional, and effective website that is designed with conversion in mind. We’ll work with you so that it truly reflects your practice and goals, and then our expert team will create it from scratch, including custom graphics and specially-written copy.

Organic SEO & Pay-Per-Click Ads (PPC) for Dentists

SEO reports on computer screen

Just having a website isn’t enough—it also needs to be easily found. In addition to creating your website, SMS can also handle your online marketing. We can use organic SEO (search engine optimization) to make sure that when people in your area type “dentist” or “orthodontist” into Google, you pop up on the first page of results. And with a PPC campaign, we can push a specific service or offer from your practice, creating a unique landing page just for it. Unlike other companies that offer this service, we will NOT take a percentage of your PPC budget for ourselves—everything you spend will be put towards making your business more successful!